Brewing Trends: Education & Innovation in Craft Beer
Monday, January 16th, 2012With craft beer sales continuing to climb and more and more craft breweries opening every year, there seems to be no end in sight for the ever-expanding craft brewing industry. In addition to an explosion in craft breweries, craft beer’s popularity is paving the way for a new face of bars and businesses.
While the grocery and convenience store has long been the go-to place to pick up a six-pack or 22oz. beer, specialty bottle shops, beer bars and homebrew supply stores are becoming increasingly popular. Popping up all over the country (from New York City to Oregon), such establishments offer everyone from the beer novice to the connoisseur and geek the chance to taste a wide variety of specialty, hard-to-find beers and, in the process, learn about the history of beer, the science of brewing and more.

Located in Manhattan’s Lower East Side, Top Hops Beer Shop is a premiere retail beer store and bar designed to showcase great beer from around the world. As “Merchants and Advocates of Great Beer,” Top Hops offers a welcoming, unpretentious environment that encourages experimentation. According to proprietor Ted Kenny, “Hopefully we will introduce our customers to beers or styles they have never heard of or tried before.” Beer education is paramount to Top Hops’ mission and Kenny plans to hold many events including presentations by guest brewers, visiting beer writers and beer pairing seminars. With its grand opening this past weekend, we welcome Top Hops to the wonderful world of craft beer!
To learn more about Top Hops, check out these recent articles from The New York Times and The Wall Street Journal.
Part homebrew supply shop, brewery and restaurant, Falling Sky Brewing will soon make its debut launch in Eugene, Oregon. Operating for nearly a decade as a homebrew supply shop, Valley Vinter & Brewer (the shop’s former name) is joining forces & expanding its repertoire to do what it knows best ⎯ beer! Partnering with a local chef and seasoned restaurateur, Falling Sky’s menu will focus on locally sourced, in season and sustainably raised ingredients. Opening in late January, Falling Sky will also offer handcrafted sodas and barrel to tap wines. With its new, on-site brewery, Falling Sky Brewing brings the educational aspect of its mission as a homebrew shop to life!
To learn more about Falling Sky Brewing, you can read the recent feature from The Register-Guard.
Cheers from Watershed, the craft beer aficionados!
























