True to our approach, this strategic article on Steven Smith Teamaker for The Oregonian was well in the works before we even wrote the press release announcing Steven Smith’s return to the tea market.

While we’ve been planting long-term seeds for national media coverage, we were also shaping breaking-news stories for top local media.  At Watershed, we believe it’s  important to give local writers access to local business stories first. Why you ask? Because often they have a deeper understanding of the people and culture behind locally-based businesses, and that insider perspective can help  shape the conversation for future stories.

Great work Leslie! We love your angle. This is a great foundation story to Steven Smith Teamaker, and just the beginning…