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	<title>Watershed Communications Blog &#187; Stash Teamaker</title>
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		<title>Hit of the Week &#8211; The Oregonian</title>
		<link>http://www.ladcommunicationsblog.com/blog/2009/10/20/hit-of-the-week-the-oregonian/</link>
		<comments>http://www.ladcommunicationsblog.com/blog/2009/10/20/hit-of-the-week-the-oregonian/#comments</comments>
		<pubDate>Wed, 21 Oct 2009 00:51:41 +0000</pubDate>
		<dc:creator>Jackie</dc:creator>
				<category><![CDATA[Hit of the Week]]></category>
		<category><![CDATA[Portland Oregon Teahouse]]></category>
		<category><![CDATA[Stash Teamaker]]></category>
		<category><![CDATA[Steven Smith Teamaker]]></category>
		<category><![CDATA[Tazo Teamaker]]></category>

		<guid isPermaLink="false">http://www.ladcommunicationsblog.com/blog/?p=3234</guid>
		<description><![CDATA[True to our approach, this strategic article on Steven Smith Teamaker for The Oregonian was well in the works before we even wrote the press release announcing Steven Smith&#8217;s return to the tea market.
While we&#8217;ve been planting long-term seeds for national media coverage, we were also shaping breaking-news stories for top local media.  At Watershed, [...]]]></description>
			<content:encoded><![CDATA[<p>True to our approach, this strategic article on <a href="http://www.smithtea.com/" target="_blank">Steven Smith Teamaker</a> for <a href="http://www.oregonlive.com/foodday/index.ssf/2009/10/haute_tea.html" target="_blank"><em>The Oregonian</em></a> was well in the works before we even wrote the press release announcing Steven Smith&#8217;s return to the tea market.</p>
<p>While we&#8217;ve been planting long-term seeds for national media coverage, we were also shaping breaking-news stories for top local media.  At Watershed, we believe it&#8217;s  important to give local writers access to local business stories first. Why you ask? Because often they have a deeper understanding of the people and culture behind locally-based businesses, and that insider perspective can help  shape the conversation for future stories.</p>
<p>Great work Leslie! We love your angle. This is a great foundation story to Steven Smith Teamaker, and just the beginning&#8230;</p>
<p><a href="http://www.ladcommunicationsblog.com/blog/wp-content/uploads/2009/10/Oregonian-pg1-small.jpg"><img class="aligncenter size-large wp-image-3236" title="Oregonian pg1 small" src="http://www.ladcommunicationsblog.com/blog/wp-content/uploads/2009/10/Oregonian-pg1-small-463x600.jpg" alt="Oregonian pg1 small" width="463" height="600" /></a></p>
<p><a href="http://www.ladcommunicationsblog.com/blog/wp-content/uploads/2009/10/Oregonian-pg2-small.jpg"><img class="aligncenter size-large wp-image-3237" title="Oregonian pg2 small" src="http://www.ladcommunicationsblog.com/blog/wp-content/uploads/2009/10/Oregonian-pg2-small-463x600.jpg" alt="Oregonian pg2 small" width="463" height="600" /></a></p>
<p><a href="http://www.ladcommunicationsblog.com/blog/wp-content/uploads/2009/10/Oregonian-pg3-small.jpg"><img class="aligncenter size-large wp-image-3238" title="Oregonian pg3 small" src="http://www.ladcommunicationsblog.com/blog/wp-content/uploads/2009/10/Oregonian-pg3-small-463x600.jpg" alt="Oregonian pg3 small" width="463" height="600" /></a></p>]]></content:encoded>
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