Big Changes In News Journalism
Friday, January 21st, 2011The Times, they are a changin’.
This song rings true for newspapers across the country as they face dwindling subscription rates due to a myriad of factors, including aging readers, competition from online news sources, and a growing demand for short and immediate stories. The result is a glut of experienced journalists looking to use their craft in a new way. At Watershed, we have a watchful eye on the changing face of journalism, and I’ll be exploring some of those topics with occasional blog entries, so stay tuned and chime in.
Where are all the reporters going and how is that changing journalism? Well, this week our own local good old fashioned black-and-white-print paper featured a telling article (the fact that hard copy papers are still providing the cutting edge news, I think is telling in itself).
Reporter wearing a PR hat: On Tuesday, The Oregonian ran a story about the government agency Metro hiring a reporter to cover… themselves. Titled “Metro’s reporter straddles fine line between public relations, journalism,” this article unveils a growing practice, in which companies provide ‘news’ content to their own engaged audience. It reads like a traditional news piece, but there are no dissenting views or voices.
What are your thoughts on the ethics of this practice? Do you think the average reader would be misled by this ‘reporter style’ writing, or is it a good way to employ journalists?













